There have been several reports stating that the baby boomer generation is expected to change the idea of retirement living, as the first wave of boomers start to turn 65 this year. Included in this trend is the anti-aging industry, as boomers are expected to spend more on these products in hopes of staying young, according to the Chicago Sun-Times.
The demand for these products is expected to increase from $80 billion, which it is now, to more than $114 billion by 2015, but it is reported that these are harmful and ineffective.
"It's always the same message: 'Aging is your fault and we've got the cure,'" S. Jay Olshansky, professor at the University of Illinois Chicago's School of Public Health, told the news source. "Invest in yourself, in the simple things we know work. Get a good pair of running or walking shoes and a health club membership, and eat more fruits and vegetables."
In addition, the National Institute on Aging stated that there have been no products or treatments that have proven to slow down aging, the media outlet reports.
According to the San Francisco Chronicle, the plastic surgery business has also been on the rise, as many baby boomers plan on having their retirement living consist of staying younger longer.