Percentage of seniors who go online continues to increase

NielsenWire Online has reported that though seniors over the age of 65 account for less than 10 percent of all internet users, that number has been increasing steadily over the past several years. In 2005, a total of 11.3 million seniors actively used an internet connection. That number is now up to 17.5 million.


According to the news source, in addition to going online more frequently, seniors are now also spending longer blocks of time logged on.

On average, users 65 and over spend 58 hours a month online.


Seniors are using their internet connections for things like email sharing and social networking as well as a way to gain access to the news and weather. They might also use the web to research travel destinations, medical conditions and financial issues.


Because going online has become such a popular activity, retirement living communities have begun to offer internet access to their residents. Active living seniors can use their internet connection to stay in close contact with friends and family and engage more in the world around them.


The AARP has also begun initiatives to help seniors navigate the online world. In 2007, Travelocity.com partnered with the group to produce websites with larger type and simplified instructions to sites easier to navigate.



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