StephenWinbaum
Communications Coordinator
/ Moderator
Jul 10, 2009, 10:02 AM
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Websites are like people, each with their own personality. Successful people are clear and concise and go beyond the flash. Effective websites create identifiable statements; promote trust through thoughtful written content and supportive graphics.
One of a website’s most powerful tools is cognition - easy identification – and the feeling component, especially around trust.
In this day and age, it is imperative that a website be found prominently within search results, and be appealing and functional. Seniors and their families are researching retirement residential prospects on the web. Search results show that only 6 listings are visited. Prospective move-ins and staff will be lost if a website lacks visibility, is difficult to navigate or looks outdated.
If you've been contemplating enhancements to your web presence, whether from a design or search visibility perspective, then a website assessment is a recommended.
What is a website assessment?
A website assessment is a comprehensive report containing valuable analysis of your current website with actionable suggestions and tips to improve your website. The report looks at 5 key areas (design, usability, Search Engine Optimization (SEO), conversion, and performance) and is reviewed together with a member of the Target Directories Corp web development team.
Our web experts can bring a senior housing website to life with valuable services:
. website design
. custom web application development
. logo/brand development
. web marketing campaigns
. Google AdWords
. search engine optimization
. website and email hosting
. page layout and design
. HTML validation
. navigational functionality
. keyword strategy
. search engine ranking performance
In addition we can offer innovative new media and marketing ideas to help you generate more traffic to your website.
To bring your retirement residence website to life, online, contact:
Noam Eppel, Creative Director, Target Directories Corp.
Toll Free: 888-854-1673
noam@targetdirectories.com
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(This post was edited by StephenWinbaum on Nov 9, 2009, 11:20 AM)
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